– mobile app development: whereby to start – Mobile App Development Providers and Solutions

In our job we endure the phases belonging to the lifespan cycle of making a mobile app and that i wish to share our knowledge on this discipline. Underneath may be the tale about bases of mobile phone development: the selection of the system previous to development, positioning in store additionally, the subsequent checking. So, let us commence our tale from Mobitech.

Trends. Exactly what are mobile mobile phone house owners?

  • More than 50 % (53%) use downloaded apps.
  • Approximately a similar sum (52%) through mobile mobile phone drop by and see the sites.
  • Over a 3rd of folks (38%) use social networking sites from a mobile mobile.
  • A modest significantly less women and men, participate in video games (34%).
  • Approximately three-quarters of folks converse through mobile cell phone (other than phone calls): it could be SMS, a social networking app, prompt messengers and the like.

Statistics. What does one pick up?

If we glance in the data of revenue of smartphones by functioning solutions, we are going to begin to see the pursuing:

  • 62% of smartphones bought is definitely an Android system.
  • In the next location Symbian – 15% on the advertise.

The remaining share is split bada, iOS and Home windows Mobile (should you acquire this chart only in Moscow, the distribution will most likely change toward rising the share of Apple products and solutions).

If you glance for the same exact routine around the world, we’ll see that listed here Android during the forefront with ? within the marketplace. The best way from the specific situation Mobitech Studio.

For the 2nd quarter of 2012, the entire world has offered 104 million Android telephones – given that the inhabitants of the rather considerable place. But we as mobile builders have an interest in not simply smartphone, but additionally how you can deliver the results with him. A substantial proportion of householders of equipment on Android works by using them as ordinary telephones: SMS, phone calls and all. They don’t activate the product in Google Engage in, not downloading apps.

Mobitech Solutions for mobile software

What would you use? Not all many people received the cellphone in 2012, and so the genuine distribution of forces amongst mobile running programs demonstrates our inner figures. This statistic involves Russia plus the CIS nations around the world: Ukraine, Belarus, Kazakhstan, Uzbekistan.

  • 73.five % is definitely a Java cellular phone.
  • Android is in 2nd area with eleven.6%.
  • The legacy of Nokia, Symbian, a great deal at the rear of Android with 11%.
  • Apple programs have a very three.5% of Runet end users.
  • The most attentive will see around the chart of Microsoft with Home windows Mobile ( lower than 1%).

: Exceptional solutions for iOS and Android from Mobitech

Installation of applications. Any time you pick a system beneath which the application should be manufactured, it is always vital that you know the stats on now present applications. Graphics examine business App Annie from your September 2012 exhibit you ways to improve two competing Apple and Google. There may be foolish to check Mobitechstudio.

Mobile app development agency The perfect, level of quality solutions for iOS & Android, etc.

By number of downloads from the first spot Google Perform: additional units, far more downloads, a good deal more traffic and a growth of 66% compared with January 2012. The growth of iOS were two times significantly less, about 30%. But the main chart – what kind of revenue consumers bring. And below the problem is radically different. It truly is easier to make on iOS, but the money is there and in Google Perform, if you ever know techniques to pick them up.

Types of mobile apps. In practice, we can divide mobile apps into a few types.

Mobile sites, web applications. This could be the most common type of applications for mobile equipment. Modern smartphones are able to display ordinary website. They can do anything that we are accustomed to seeing in desktop applications – support for HTML5 is doing its job. that web applications are ideal for start-UPS: they allow you to obtain a great result for minimal money and for a short time. Another advantage of the mobile website compared with other mobile apps is cross-platform. However, there are negative, though weighty, is somewhat difficult to make.

Development of all types of applications from Studio Mobitech

Hybrid apps. With this approach you get access to the advantages of working system APIs: the app is cluttered with push notifications and other pleasant buns, also, now your product might be placed in stores. The main content still may be a platform-independent page layout, hosted within the server. This allows you to make cosmetic changes inside product without releasing a new version: its enough to upload changes to the server. Hybrid application could be a wonderful solution for those who are starting a business or wants to test their idea, demonstrate it to your investor friends.

A native app. These kind of applications are one of the most resource intensive, but it allows the maximum use of your opportunities offered by each specific functioning system. As a result, native apps win as being the functionality and speed of other types of mobile applications. It truly is to this approach now come to those companies who did combined application. For example, Facebook started with the combo app: native controls (switches, tabs etc) and then the web page as content.Несмотря that this is actually a good solution, the problems with performance lead to the fact that the builders are moving away from combination with the web.

Statistics. The data of your downloads on our apps.

First, we have an app that is constantly developing: between the recent changes it can be worth noting facetime audio. The main difference between the apps is who their audience is. The first is undoubtedly an international product. The program is downloaded don’t just in CIS, they are actively used by residents of Europe and Latin America. The 2nd application originally was made in Russia and for end users of CIS.

Great mobile iOS and Android app development on

It is interesting to match the studies of downloads through the stores. A sizable part with the 62% of foreign audience goes to Google Enjoy. About 1/5 is from the AppStore, 14% in Ovi Store. And now the remaining 5% share for Home windows Mobile (4%) and Samsung Bada (1%). With the Agent circumstance is radically different: the share of Google Enjoy and Ovi are about identical. Well, 10% on the AppStore demonstrate love for “Apple” merchandise within our nation.

The process of making a mobile prilozheniy so, let us get to one of the most delicious: the process of developing a mobile application.

A User Tale. First of all, you need to determine what and for whom we write. The answers to these questions are documented in a User Tale. On the picture you can begin to see the realistic ticket inside our tracker. He describes how an current ICQ user can log in to the app, and what challenges it could actually meet. At this stage its crucial to give good results out all possible scenarios to avoid unpleasant surprises at later phases of development.

It is very important to understand that each item on your to-do sheet is hiding a huge iceberg of functionality. Try to fragment and specify tasks. Major wishlist prime split into several phases (releases in stor). However is known as a topic for another discussion, back to the levels of application development.

Design and design. After writing in the User Tale is to begin designing and design development.

At this stage, we use prototypes that we hang for the Board in addition to the arrows present how the navigation will occur.

The design necessarily used guideline.

The guideline around the General sense is actually a document which is issued by the firm, and that designers and builders understand the principle of building the application communicates with the user. Relatively speaking, on iOS the buttons need to do the round, and for Home windows Telephone – square. However, we use inside guidelines for builders. Thus the result from the designer’s succeed often consists of models, guidelines and slicing graphics.

sector Sharks and Mobitechstudio, fierce competition

Layouts leading served “linked urls”, for example, using the Prototype to understand the logic transitions. The guidelines contain information about the padding, sizes, visual effects, mechanics, animations, etc. you can skip This step if your project is one designer and one developer sitting next to each other. The 3rd part belonging to the result – cutting charts – must contain a minimum of needed graphic resources (care about the weight within the app), have versions for different screen resolutions. Most often we draw for retina and xhdpi screens. Next may be the preparation for Neretina mdpi and automated tools (if appropriate their use). Often the hands have to cook hdpi resources.

Transfer in development. Discussion and necessary corrections for the description.

After receiving the models, guideline and slicing begins the give good results from the developer. We share inside development of everything that came up, and expect an early result. This does not mean that the job over the architecture along with the user interface is finished. Sometimes the builders develop interesting ideas that will make adjustments to the original plan. When development is complete, comes the testing stage.

Testing. There are a number of ways to test the application.

In mobile development tester is considered the person around whom some telephones. We possess a huge wardrobe, which are as old telephones, and also latest novelties. Inside we try to test in test cases. Should you implement a new feature, in her description belonging to the prepared test plan.

There are products and services to help in testing. We use HockeyApp – an application that allows you to distribute our product to beta testers. We write in social networking sites: “Guys, we have a very new cool app. Who wants to try?” I wish to receive a build, use the app, and it collects studies, makes a crash report and sends it to us.

There are also companies that allow you to test your app on different working units – for example, all Android firmware version or 2.three. You give the application, expert services screenshot the entire path that you set, sends pictures to you on the mail, and you check if everything is in order.

checking Solutions and tracking of application data.

Monitoring. So, you have developed, tested application, filled it in stor. To track stats of downloads you can use the service Distimo. It shows data on people who come to the store to download applications, and aggregates the comments.

It is vital to understand that folk are much more likely to leave negative comments. If a person is doing well, he usually just employs the application, not commenting. Within the stable operation of our applications we get 40-50 comments daily. For the day of error the number of records can reach up to 400 on a single system. So keep in mind that comments are not a full evaluation of your deliver the results, rather another bug tracker.

To change the problem are generally particularly a common “hack” – window Rate Us. Offer to leave a positive review while in the store, and in case of problems, email developer. The effect is strong enough, the main thing is to consider the algorithm of showing the dialogue to the user.

In addition to the review Distimo shows the number of downloads, earned money, and wherever are downloading your apps.

Another interesting checking service Flurry. It helps to collect the client stats. Flurry provides a report about what the user does in your application: how many times he pressed the button, how many times have returned to the app and way more General settings – audience, geography, gender, age, etc.

In some mobile solutions we also use counting client figures using Google Analytics. Difference when compared with the Flurry has almost no. Disadvantages in speed and processing with the logs is, in both cases, however, those that are used to working with Google release a user interface can use this tool.

Despite the enormous number of third-party companies, we have our own figures. No matter how good was not external sources, they need to be checked. We are able to evaluate the data, but it will be necessary to build infrastructure for report generation, weekly reporting by using email and other things that simplify living. Therefore it can be easier for us to use providers such as Flurry and Distimo, and therefore the inside logs to contact at any time you have any questions. Our knowledge shows that this approach is justified: periodically our data and expert services are slightly different. As soon as you are inclined to check the stats, use different sources.

Specific. You need to remember?

On each new system the user expects to begin to see the rich application. He argues as follows: “I sat on bad Java cell phone, thus could use ICQ. I bought a new cell phone, go to Marketplace, and you can find no ICQ? Are you doing something?” The user does not just take into account the fact that you have to do the app from scratch. The new system could be a new system, new documentation, new resources.

The a lot more popular the system, the much more you have competitors. Within the moment there are two Stora, which is perfectly clear: AppStore and Google Enjoy. As soon as you have an idea of an application that is easily monetized or just get a lot of downloads, type keywords into the search and chances are you’ll find that this app exists. The even more popular the system, the way more competition. In such cases it will be necessary to carefully study the analogues to begin to see the studies, trying to understand what the parameters of your current solutions could be bettered.

It is crucial to understand how buyers choose the apps. People young and old are not going to obtain a specific app, it just looks a list. For example, the query “free music”. Icon and then the first two lines within the description is what a person sees and evaluates from the first position. If the icon is decent, it’s possible to pay for, so a bad icon reduces the number of downloads.

to get to the top for the app store is very relevant

It is very extremely important to get to the top from the app store. To get to the top, stores very well, to gain a foothold there – the key to success. Why is it necessary? When the user wants to download something, it comes into the chart and see which application is now in first destination during the number of downloads. It will be very extremely important to get there because it’s kind of the vicious circle. The app hits the charts, it happens to be seen by buyers, they download it, it re-enters during the first location, in addition to the next iteration continues. Therefore by all means get horse racing and rating: ask mothers, grandmothers, neighbors put the app five. It truly is worth saying that the industry is full of solutions to the guaranteed program output inside top. However, organic customers, this brings a touch, that does not prevent to continue the experiments.

Remember that the publication time is generally up to several weeks. Suppose you have developed and tested the app, called all bloggers or the media and said: “I Have a very new application, come to the press conference”. You send it in to the AppStore and have to wait up to seven business days. In this particular case, Google Perform – Paradise for live updates, exactly where publishing takes several hours.

The fragmentation with the running system. For those who are developing Android applications, consider the fragmentation and then the existence of the whole zoo of units. This affects the time development at all phases: planning, design, development and especially testing.

Inside store it will be impossible to connect with consumers

In the store it is actually impossible to converse with consumers. For example, the user says that he don’t go to ICQ messages. He is unhappy and is expressed in a very colorful, but not very informative. We have no way to contact him and learn way more about the issue. All we can do is to get into the monitor and see do we have got a message. Maybe him blocked anti-spam.

Now some in the tale get a admin panel the place you can ask questions to the user, to find out his contact information to see what nations around the world are downloading your app, but the specific situation is not too improved. Mobitech Studio. It’s worth noting that Google Enjoy continues to add this option to some builders, like our agency it is really available.

The time to test it. There are several ways to test the application. You can have testers on test cases, test-plans, which they must pass. In addition, there is certainly a service for testing – you pay for that found bugs. You put up the application it really is tested 20 thousand folk. With this approach, of course, there are pros and cons.

Shots inside of the mobile industry solves everything. Good mobile builders are difficult to find even substantial companies, such as Mail.Ru Group, Yandex or Google. That is why we are working with the trainees – because sometimes it’s easier to acquire an intelligent student and to teach him.

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